Electropop was often characterised by a cold, robotic, electronic sound, which was largely due to the limitations of what synthesizers could achieve at the time.
Electropop songs were old-fashioned pop songs at heart, with simple, catchy hooks and dance beats. But it differs from the later genres of electronic music it helped to inspire ? techno, dub, house, etc. ? in that strong songwriting was emphasized over simple danceability. Electropop was closely intertwined with the New Romantic movement of the early 80s.
Electropop musicians included: